Brand Builders and Global Connectors

Turmeric Capital is an Asia-centric consumer sectors focused private equity firm combining brand building, operating and investment expertise.

investment
expertise

X

operating
expertise

=

Market Mastery

Localized Investment Partners

Brand Mastery

Global Brand Veterans

Digital Mastery

Accomplished Operational & Senior Advisory Resources

investment
expertise

X

operating
expertise

=

Market Mastery

Localized Investment Partners

Brand Mastery

Global Brand Veterans

Digital Mastery

Accomplished Operational & Senior Advisory Resources

Our Approach

We invest in exceptional businesses and entrepreneurs, offering flexibility across growth and buyout transactions

GROWTH
FUND

Growing emerging brands

Focusing on the world’s fastest growing and most dynamic economies, the GCC/MENA, South-East Asia and India

Supporting the next generation of entrepeneurs in the region

Consumer expertise and a robust network of relationships make us “partner of choice”

STRATEGIC
OPPORTUNITIEs

Building iconic global brands

Connecting opportunities from Asia to the World and the World to Asia

Helping firms navigate Asian complexity and diversity (48 countries, 21 religions, 2100+ languages) and simplifying global growth for Asian brands

We have deployed more than $1.5B in direct deals in recent years and open to deals in a wide range of sectors including luxury goods, hospitality, F&B, lifestyle and aviation

GROWTH
FUND

Growing emerging brands

Focusing on the world’s fastest growing and most dynamic economies, the GCC/MENA, South-East Asia and India

Supporting the next generation of entrepreneurs in the region

Consumer expertise and a robust network of relationships make us “partner of choice”

STRATEGIC
OPPORTUNITIEs

Building iconic global brands

Connecting opportunities from Asia to the World and the World to Asia

Helping firms navigate Asian complexity and diversity (48 countries, 21 religions, 2100+ languages) and simplifying global growth for Asian brands

We have deployed more than $1.5B in direct deals in recent years and open to deals in a wide range of sectors including luxury goods, hospitality, F&B, lifestyle and aviation

HOW We add value

Local

regional

regional

Global

Product

Brand

Classic

contemporary

Digital

Omni

Press

June 12, 2024

BoF VOICES 2024 is Coming: First Speakers Announced

read article

February 4, 2022

Ex-L Catterton Asia Chief’s $500 Million Fund Wins Saudi Backing

read article

June 3, 2024

Making a statement: these two Saudi Fashion Brands are going global

read article

October 20, 2023

ADMO Lifestyle Holding acquires stake in Lebanese fine dining brand Em Sherif

read article

December 19, 2022

Turmeric Capital’s maiden investment in fashion company gains traction

read article